We're heading into August, and this week's episode is a sort of mini-episode where we talk about the marketing of educational programs. Fiona's away, so our Marketing Manager, Heather McGregor steps in to talk about the challenges and joys of marketing our programs, getting the word out to teachers hungry for professional development programs.
How has social media made this kind of promotion easier, but also harder in some sense? You know I'm a social media junkie, so this one is right up my alley.
We still have time for some fun and there are plenty of laughs as well as some good information.
Take a listen here and let us know what you think!
Note: There will be no episode on the week of August 23, but we will be returning in September.